Whey Protein Brand Goes from Strength to Strength
The HMT is proud to announce the continued success of Whey Protein sports nutrition brand, Kinetica. Now the number 2 player in it home market in Ireland, the rapidly growing range of Kinetica products is available via the internet and is starting to enjoy wider distribution in the UK. Best Tasting Sports Nutrition The brand continues to inspire a growing group of serious
Since the very beginning The HMT have learned the practical value to clients of leaving a workshop or process with pictures which really make your ideas come to life! (Whether to share with your colleagues or your consumer). Also since the very beginning Ian has been our
Isabel Secches is our Managing Partner and, in addition to running the team, is one of our Emerging Market experts. With a unique background encompassing professional marketing with Key Opinion leaders and mediation in the cultural sector she brings to our team a special understanding of Latin American culture.
Neal has worked at board level for over 20 years and completed projects for most of the world’s top nutrition companies, visiting over 80 countries and lived in Europe, Asia and the Americas. Neal tends to lead our Ingredient Branding, Clinical Nutrition and Supplement projects and produces many of
Patrick has recently joined HMT as an Insight Consultant. His expertise in graphic design and visual communication were recently put to good use in the redesign and re-launch of the Healthy Marketing Team website. Recently graduated from Middlesex University Patrick has a passion for branding, design and packaging and brings
Peter Wennström, has earned his reputation as an international brand management consultant in over 25 years working for clients in functional foods, pharma & dietary supplements. He is the founder and President of The Healthy Marketing Team and is regarded as one of the world’s leading experts in functional
Our Emerging Markets expert, Rukmini excels at combining quantitative and qualitative data, zeroing in on the BIG brand issue and identifying the direction for solving brand challenges. Rukmini started her career in India with Unilever where she spent 14 years working across food, beverages, home and personal care. She
Hannah is the cornerstone supporting all activity in our team. Although she has a passion for travel, having extensively explored South East Asia in particular, Hannah is the one member of our team who is almost always to be found in our London office sorting issues big and small and
An excellent job. The team listened to our needs. Their support and guidance has helped us grow our business.” “Amazing how quickly you can reach an answer, when you ask the right questions” “This is the first time in a year I have felt clear what our proposition should be” >>>View more
Bikes. Cycling. It’s all the rage in London, this summer you’d be forgiven for momentarily thinking you’d somehow ended up in Amsterdam. One of the things that’s so fascinating about the new found craze for bikes, is that you can really follow it on our Healthy Marketing Stakeholder Model- our simple consulting model that shows how trends and businesses develop over
Launched in early 2008, RAW was the first new brand from Pepsi since the launch of Pepsi Max in 1993. The drink came about after the manufacturer responded to a growing increase in interest in ‘premium’ and ‘natural’ from consumer markets, hoping to convey a healthier message. However, as of September 2010, Pepsi announced the