Which strategies to run your business, with or without a claim

In June, Peter Wennström, regarded as one of the world’s leading experts in functional and healthy foods marketing and president of the Healthy Marketing Team, will be attending the major event for innovation in nutrition and health; The 2nd edition NutrEvent®.

Every two years, NutrEvent® brings together stakeholders in science, industry and regulatory affairs around a single theme: catalysing and accelerating R&D projects in nutrition and health. NutrEvent® enables the nutrition and health players to meet partners, identify sources of funding and discuss the latest scientific and clinical advances. It also enables attendees to discover the market trends, understand regulatory changes and to discover the sector’s success stories.

Peter’s presentation will focus on which strategies you should use to run your business, with or without a claim. He will  join prestigious key speakers including:

When? Wednesday 15 June – Thursday 16 June 2011

Where? Lille Grand Palais, France

“NutrEvent® is the place to be for any body within the food industry who cares and deals with innovations: academia, food scientists, food technologists, service providers, marketers…” Doris Bell, German Aerospace Center

Register and full programme here

For further information on the forum, please contact Yassine Chirzad: ychirzad@nutrevent.com