Case Studies
Strategic Brand Consulting
HMT client case studies
We have helped clients all over the world, providing them with expert guidance in the increasingly complex global landscape
of health and wellness. Below you will find a selection of case studies where we have helped clients with innovation, renovation,
brand positioning, strategic directions and more.
Latest News
Consumer Triggers and Barriers for mass market entry
with plant-based special analysis
Niche or mass market? Where to play and how to win?
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How to enable visionaries to change the world?
By understanding the FourFactors® Innovation Wheel
At The HMT, we believe that brands can change the world. But we all know that change doesn’t just happen. Change goes hand in hand with challenges. Have you ever wondered why companies can develop brilliant technologies or discover new science but fail to successfully bring them to market? In our 15 years of existence, […]
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How to succeed in plant-based?
Key learnings to avoid the most common failure factors by understanding the FourFactors® of Success
UP your game in plant-based with FourFactors® of Success
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Highlights from FHA-Food & Beverage Singapore event
Plant- based in the spotlight (and lots of cooking!)
Our APAC senior consultant Brigitte sharing her highlights and insights from FHA Food & Beverage
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WhatIF Case Study:
Redefining a disruptive brand